Category Archives: Marketing Daily

Unique Opportunity to Watch 20 Expert Interviews

Your Journey to the Top - Expert Interviews

Like any journey, it’s good to prepare the way. One of the ways we can prepare is by speaking with or listening to people who’ve been there before.  I love this idea. In fact I’ve used it myself in the Inspiring Entrepreneurs Blog Series on the How Great Marketing Works Blog.

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Judging is Complete for the Semi Final of the Best Blogs Category

omig-awards-badge-judge-2016

Some time ago I was invited to be a judge for the Best Blogs Category of the OMiG Digital Marketing Awards for 2016. I am honoured as this is such a great initiative in Galway and one I would fully support. Kudos to the team at Online Marketing in Galway who voluntarily give of their time and share their passion for Digital Marketing in a very tangible way with an Annual Awards Event and multiple workshops and events over the course of the year.

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For Those Who Just Get On With It – Thanks!

I love people who just get on with it. They see the problems and think of them as challenges that they just have to work around to get to where they want to go.

They inspire me to do better. They show me that things could be worse and better… in equal measure… so ‘just get on with it’. None more so than a client that I worked with for a very short period about four years ago.

letsjustgetonwithit

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Marketing Bites: The Business Card

One might think that in this technologically obsessed world in which we live that the Business Card is now defunct. One might even assume that people aren’t interested in collecting business cards at all. They’ll just bump phones with you and get your contacts that way. Alternatively they might connect with you on LinkedIn before you even meet and collect your details that way.

It's Me Business Card
Best Business Card Designs from Paste Magazine – click for more examples

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How I Built a Daily Social Media Routine that Works

The Monk Who Sold His FerrariSeveral years ago I read a book called The Monk Who Sold His Ferrari by Robin S Sharma. It’s a great read about so many things that will delight and inspire you.

One of those things was a simple idea that if you can repeat something for 30 days then you have created a habit. 

It can be a positive or a negative habit.  

I’ve opted for the positive habit and I apply this thinking every time I want to add something new or make a change to my daily life.

In this case I wanted to build a social media routine that would work on a daily basis for me and for my business.

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Launching a Brand? Make sure you get these right first!

Branding for me is a critical, foundational piece in every marketing strategy. It brings clarity and it answers questions from the marketplace before they are ever even asked. If you don’t have clarity here, the marketplace will smell it and challenge you for it. That’s why before you even think of launching a brand you need to make sure you get these 9 things right first. Launching a Brand - by Finola Howard Continue reading Launching a Brand? Make sure you get these right first!