Like any journey, it’s good to prepare the way. One of the ways we can prepare is by speaking with or listening to people who’ve been there before. I love this idea. In fact I’ve used it myself in the Inspiring Entrepreneurs Blog Series on the How Great Marketing Works Blog.
When I was growing up “to blab” was to “talk too much”. And I’m sure you can guess I might have been accused of that once or twice myself. Since those early days of “Kissing the Blarney Stone” I’ve been able to turn that tendency into an asset as a marketer and added “listening” to the mix aswell.