Success Always Leaves Clues

This is the Search For That Unique Space In The Market That You Can Call Your Own

Before you ever reach out to the market, it's critical to put the right foundation in place. We will work together over a series of 5 Sessions to match your passion, your purpose and your uniqueness with customers that fit, creating products / services that meet their pain points at a price that works for both of you. We will choose a business model together that sets you up for ongoing growth. 

We will build a strategy that is designed uniquely for you AND those you serve. A strategy that fits, that feels right for you and one you can believe in. Something that seeks greatness with the knowledge that more is yet to come.  This is about setting you on the right path for success.

Let's Translate Your Positioning Into A Story That Resonates

Every business has a story to tell. It's how the market decides whether to buy or not.  The best strategy is to help the market decide on YOU!

You started your business with passion and purpose. This is FIRE in it's most positive form and is an important ingredient for entrepreneurial success. 

We will work together  over a series of 5 Sessions (with the option of working directly with your chosen designer) to kindle that fire and unlock your brand story so that it can be expressed both visually and in words.

From this point forward you will know what to say, how, where and when to say it so that your truth will finally be told in the marketplace. You will tell it clearly and consistently so that at last you will be heard by the customers that are right for you. 

Let's Map Your Customer's Journey So You Can Convert at Scale

The intent is to always have a steady flow of business that converts for you. With your positioning clear and your story fully aligned, it's time to focus on building a process that guides your customers from awareness to conversion. 

We will work together step by step; one journey at a time to ensure there are no leaks in your sales & marketing funnel.  We will look for patterns at each point so we can automate for impact and scale. We will choose tools that make sense for your business so that there is a sense of ease with each process. 

This is about making your growth work for you. 

Alignment & Vision Are Where the Next Great Leaps Are Made. 

With AIR there is breath. There is ease. This is where leadership happens.

It is the ability to see the bigger picture; the longer game and the active removal of obstacles to create ease.

Here we work together as Thinking Partners to identify and carve out the next steps for growth. It is different for everyone and highly collaborative. We work at your pace envisioning what's possible and removing limits so that the space is always expansive. 

This is about moving your business to the next level.