So, You're Ready to Scale!

Business is good. You've built something that works. And now you're ready to take it to the next level because you know there's more to be done. 


You are Ready To Crack the Marketing Code For Your Business and You Want it to be Aligned with Who You Are

  • You Want to Make a Difference to a Wider Market and Achieve your Purpose.
  • You Want to Hit a Specific Financial Target within a Certain Time Frame. 
  • You Know You Need Outside Help to Make This Happen.

You Want A Proven Process That Delivers

A Little About Me

I’m a seasoned Brand Builder, Marketing Strategist and Thinking Partner to businesses that want to scale. I’ve been working with clients in Ireland, Europe, the UK, USA, Canada and Australia (and even further afield) since 1992.

I’ve built brands that transform businesses and change how they view their business at a very fundamental basis. Tech? I’ve done it. Coaching? I’ve done it. Food? Engineering? Recruitment? Gift? Tourism? I’ve done it. And more...

My success has been built on going deeper to uncover the beautiful truth of the businesses I work with. It's been built on connecting the dots across the entire business and then unleashing that in marketing processes that deliver real impact.

This approach has helped my clients grow at a rate faster than they originally envisioned for themselves. The obstacles to growth are removed because I ask the tough questions so that we can find the right answers together.

I'd like to share that proven process with you.

SOAR Methodology

Strategy - Story - Systems

Three Part Proven Process That Will Scale Your Business. 

A Strategy That Positions You

A Strategy That Positions You Uniquely in the Marketplace

A Way To Tell Your Story

A Brand Story That Resonates with Your Target Customers

Systems That Help You Scale

Marketing Systems that Automate & Engage Maximising Impact


Clients, Past and Present

and the work continues...

CET Connect

Kind Words From Past Clients

Andrzej Lipka

COO and Founder, Predica

We (Predica) engaged Finola to help us re-shape our brand and marketing strategy. She navigated our complex 200+ people organization with its 10-year history quickly and efficiently. 

She was able to ask us insightful questions, that helped uncover some of our hidden values, and then bring them to the forefront of our marketing message in a coherent story. 

Thanks to our work with Finola we now have a solid strategy in place with a plan to execute it. 

The future will show more how successful we are in that, but for sure without her expert guidance we would not have gotten on the right path, on which I now believe we are.

Sean Maher

Managing Director at CET Connect

My friend recommended Finola to me and I am very glad he did! I had decided to re-brand the company and like most companies of similar size, the only option was to outsource this expertise. 

At our first meeting, Finola's experience and quality became clear as she initially listened, and then outlined a clear path to completion encompassing all required aspects such as Re-Branding, Positioning, Web-site, Roll Out etc.

Working through this process was very enlightening from a marketing perspective and Finola's interpretation of what I thought the new brand should deliver far exceeded my expectations.

I have no hesitation in recommending Finola and wish her all the best for the future.

Ready for Marketing Leadership?

Where Results are Grounded in Purpose and Fully Expressed in Your Brand? Where Your Mission is Embraced Internally and Believed by Your Customers? Where Systems We Establish Free You & Your People To Be More Effective? I'd be Honoured to Help.